Goodwill Spot: Collab with Amp Lab

This is a commercial spot I produced through my partnership with Amp Lab at Electric Works, directed by Sean Cashore, a former Amp Lab student and puppeteer, and shot/edited by Zach Vessels/TopSphere Media. I served as the director mentor and producer. Room illustration was drawn by Aaron Minier, from a concept by Cashore.

Opening and closing title cards drawn by Amp Lab student Olive Krautkremer. Animation by Lona Rodriguez, another Amp Lab student. Special thanks to Andrew Nichols, who lent some animation help. And to Pierce Garcia, our second puppeteer.

To really show the transformative change that Goodwill had with Nelson Green, I asked my mom to make a patchwork outfit out of clothes from different store locations across the city. Below is a screenshot from the spot.

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